15 Fun and FREE Things to Do in Jacksonville TODAY!

Are you looking for the BEST free things to do in Jacksonville, Florida today?

Jacksonville is a great city for those looking for free activities.

From outdoor adventures to cultural attractions to historical sites and stunning views, there is something for everyone to enjoy in this Florida city.

Jacksonville is a place full of amazing culture and history, and there are plenty of activities to explore that give visitors a truly authentic experience.

Whether you’re looking for a family outing or a romantic date night, here are 15 free things to do in Jacksonville that will make your visit memorable and enjoyable. 

Margaritaville Beach Resort. One of the best free things to do in Jacksonville, Florida
Margaritaville Beach Hotel Jacksonville

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1. Walk Around Riverside

The historic district of Riverside is one of the top ten greatest neighborhoods in the US and is listed on the National Registry of Historic Places.

Riverside Neighborhood View. Keep reading to get fun and free things to do in Jacksonville, Florida.

This hip and trendy quarter boasts a rich heritage and its eclectic offerings make it one of the most fascinating corners of Jacksonville.

Why This is One of the Best Free Things to Do in Jacksonville, Florida

From the waterfront peppered with million dollar homes to the world class art collection at Cummer Museum of Art and Gardens, this affluent corner of the city has plenty to admire.

Riverside Craft Beer Festival with friends toasting. Keep reading to get fun and free things to do in Jacksonville, Florida.
Don’t forget to visit the Riverside Craft Beer Festival

With breathtaking riverside views and dazzling properties lining the banks, a walk around Riverside is one that will certainly impress.

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2. Shop at St. Johns Town Center

The St. Johns Town Center in Jacksonville is the perfect destination to enjoy a day of free activities.

St. Johns Town Center at Christmas Time with lady holding bags upclose. One of the best fun and free things to do in Jacksonville, Florida

From outdoor concerts to art exhibitions, there is something for everyone at this vibrant open-air shopping center.

Why This is One of the Best Free Things to Do in Jacksonville, Florida

Whether you’re looking for a fun family outing or an afternoon of relaxation, St. Johns Town Center has plenty of activities that won’t cost you a dime!

St. Johns Town Center Starbucks Shop. One of the best fun and free things to do in Jacksonville, Florida

Explore the area’s beautiful palm-tree lined walkways, take in some live music, browse the galleries, do a spot of window shopping or simply enjoy a bit of people watching with a cup of coffee.

With a children’s playground and a dog park, there is plenty to do at St. Johns Town Center, all without spending a single penny!

3. Visit the Beach

With its long stretches of white sand beaches, crystal clear waters and stunning sunrises, Jacksonville has beautiful destinations for a free day out.

Sunset in Jacksonville Beach Margaritaville Hotel. One of the best things to do in Jacksonville, Florida
Sunset in Jacksonville Beach, Florida

Whether you’re in search of a relaxing day sunbathing or an adventure-filled day of surfing and swimming, there are plenty of beaches in Jacksonville to choose from.

Why This is One of the Best Free Things to Do in Jacksonville, Florida

You relax on the beach and enjoy swimming without spending a penny!

One of the best free things to do in Jacksonville, Florida. Welcome to Jacksonville Beach sign

Jacksonville’s coastal spots also offer some of the best free things to do in Jacksonville including:

  • Snorkeling
  • Having fun on a surfboard
  • Playing beach volleyball
  • Watching Sea Turtles hatch in the summer and crawling towards the waters of the Atlantic Ocean

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4. Explore Beaches Green Market

Beaches Green Market is one of the best weekly markets in the city taking over Jarboe Park every Saturday.

Beaches Green Market in Jarboe Park with a pint of tomatoes. One of the best fun and free things to do in Jacksonville, Florida

This market sells the freshest local produce, finest ingredients and most interesting goods and crafts.

Why This is One of the Best Free Things to Do in Jacksonville, Florida

The Beaches Green Market is a charming experience with a focus on sustainability.

Beaches Green Market in Jarboe Park with lady holding a pint of tomatoes next to vegetable stand. One of the best fun and free things to do in Jacksonville, Florida

Be sure to soak up the atmosphere of this vibrant market and try the produce and culinary creations.

You’ll also want to try the amazing samples!

While there is no obligation to buy when exploring this market, there may be something that is worth spending a few dollars on. 

5. Visit The Kingsley Plantation

The Kingsley Plantation is a must-see for anyone visiting Jacksonville.

Main house of the Kingsley Plantation in Jacksonville, FL. Keep reading to get fun and free things to do in Jacksonville, Florida.
Main House (Photo Courtesy of Flickr: Jon Dawson)

Located on Fort George Island, this historic site offers visitors a glimpse into the past as visitors explore the grounds and learn about the plantation’s history.

A rebuilt slave quarter at the Kingsley Plantation in Jacksonville, FL. Keep reading to get fun and free things to do in Jacksonville, Florida.
Rebuilt Slave Quarter (Photo Courtesy of Flickr: Jon Dawson)

Here you can listen to the audio tours that take you on a journey around the property.

Why This is One of the Best Free Things to Do in Jacksonville, Florida

A visit to The Kingsley Plantation is a moment for you to get educational experience where you can learn about the lives of slaves who lived and worked here.

Black lady sitting on grass near the main house at the Kingsley Plantation in Jacksonville, FL. Keep reading to get fun and free things to do in Jacksonville, Florida.
Photo Courtesy of Flickr: Rob Bixby

The Kingsley Plantation offers free admission. While exploring, you can also take in stunning views of the St. Johns River from its banks.

Editor’s Note: I debated putting this on the list because I am a Black American with foundational ancestors who worked on plantations as slaves in both Florida and in Georgia. It was hard for me to do this section but I know that it’s also important to remember the history of my lineage during a dark time in America.

6. Hangout at Oceanfront Park

Jacksonville’s Oceanfront Park is a great place to spend time outdoors with friends and family.

One of the best free things to do in Jacksonville, Florida. Welcome to Jacksonville Beach sign

The park covers 2 acres of open space and features picnic areas, playgrounds and a volleyball court. It’s the perfect spot for a day of free fun!

Why This is One of the Best Free Things to Do in Jacksonville, Florida

With plenty of room to run around and explore, it’s sure to be an enjoyable experience for all ages. And best of all, it’s completely free!

Aerial View of Jacksonville Oceanfront Park. One of the best fun and free things to do in Jacksonville, Florida

So if you’re looking for something to do in Jacksonville that won’t break the bank, Oceanfront Park is a destination in the city that should be top of the list.

7. Relax at Memorial Park

A 6-acre oasis situated along the St. John’s Riverfront, Memorial Park is one of the most captivating green spaces in the city.

Memorial Park Statue Dedication in Jacksonville, Florida. Keep reading to get fun and free things to do in Jacksonville, Florida.
Photo Courtesy of Flickr: David Wilson

This beautiful park was designed by the Olmsted Brothers, renowned for creating New York’s iconic Central Park.

Why This is One of the Best Free Things to Do in Jacksonville, Florida

The central feature of the park is a beautiful bronze sculpture titled “Life” by artist Charles Adrian Pillars, a memorial statue honoring the Floridian lives lost in World War I.

Memorial Park WWI Memoriam statue in Jacksonville Florida. Keep reading to get fun and free things to do in Jacksonville, Florida.
Photo Courtesy of Flickr: Michel Curi

A tranquil location to admire the scenery of the park or enjoy a picnic on the riverbank, a visit to Memorial Park is one of the most peaceful free things to do in Jacksonville.

Get more Jacksonville travel planning tips right here!

8. Explore Jacksonville Arboretum and Gardens

A free attraction offering a wide range of activities from bird watching to nature walks, Jacksonville Arboretum and Gardens is a great place to explore the natural beauty of Jacksonville.

Jacksonville Arboretum and Botanical Garden hiking trail. Keep reading to get fun and free things to do in Jacksonville, Florida.

Visitors can enjoy the calming gardens, tranquil ponds and fascinating trails that make up this lush green space.

Map of Hiking Trail at Jacksonville Arboretum and Gardens
Map of Hiking Trail at Jacksonville Arboretum and Gardens

Occupying 120 acres, the gardens feature 13 different ecosystems creating a unique landscape to explore.

Why This is One of the Best Free Things to Do in Jacksonville, Florida

This place is home to award-winning picnic areas and nature trails in addition to an exciting events calendar.

Red Amaryllis flower at Jacksonville Arboretum and Botanical Garden. Keep reading to get fun and free things to do in Jacksonville, Florida.

Jackson Arboretum and Gardens is a phenomenal spot to disconnect from the hectic buzz of daily life and reconnect with the outstanding work of Mother Nature.

9. Take a Hike on the University of North Florida Nature Trails

The University of North Florida (UNF) Nature Trails protects hundreds of acres of wild Floridian landscapes.

Loftin Wildlife Park at Universal of North Florida Nature Trails. One of the best fun and free things to do in Jacksonville, Florida

It also offers visitors a unique opportunity to explore the wonders of nature in Jacksonville.

Why This is One of the Best Free Things to Do in Jacksonville, Florida

With a variety of trails ranging from easy to difficult, there are five different routes to discover that are equally fascinating and breathtaking.

Loftin Wildlife Park boardwalk through forest with bird near the bank of water at Universal of North Florida Nature Trails. One of the best fun and free things to do in Jacksonville, Florida

From enjoying the walk to a spot of bird watching, UNF Nature Trails provide an array of free activities for everyone.

With its diverse wildlife, stunning scenery and peaceful atmosphere, this corner of Jacksonville is the perfect spot to take a break from the hustle and bustle of city life. 

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10. Discover Castaway Island Preserve

If you’re looking for a unique and exciting way to spend your day in Jacksonville, look no further than the Castaway Island Preserve.

Castaway Island Preserve alligator starring back in marshy area. Keep reading to get fun and free things to do in Jacksonville, Florida.

Located along the Intracoastal Waterway, this preserve offers plenty of free activities that will keep you entertained all day long.

Why This is One of the Best Free Things to Do in Jacksonville, Florida

From bird watching and fishing to kayaking and hiking, there’s something for everyone at this beautiful natural oasis.

Castaway Island Preserve Great Egret in Swamps. Keep reading to get fun and free things to do in Jacksonville, Florida.

There are also plenty of free activities here for families to enjoy including a theater-style education center and an interpretative nature trail.

The site is also dog-friendly so the whole family can enjoy a day out here.

Whether you’re looking for a peaceful afternoon or an adventurous day out, Castaway Island Preserve has something for you!

11. Do a Self-guided Tour of Sweet Pete’s

Jacksonville is home to Sweet Pete’s Candy Shop, a delightful and family-friendly experience that offers tours of their candy-making process.

Sweet Pete's Candy Shop Instagram Page. One of the best fun and free things to do in Jacksonville, Florida
Sweet Pete’s Candy Shop Instagram Page

You can visit this place for free and do some window shopping; however, the best experience is doing a Chocolate Tour.

On a Chocolate tour, you’ll get to explore the factory floor and see how the sweet treats are made from start to finish.

What You Get on the Chocolate Tour at Sweet Pete’s Candy Shop:

  • Tour of Sweet Pete’s facility
  • “Bar Your Way” where you choose chocolate and toppings and Sweet Pete’s create a custom bar.
  • Have a tasting of four types of chocolate
  • Get a brief lesson about types of chocolate.
  • Enjoy one scoop of chocolate ice cream topped with Sweet Pete’s signature homemade fudge sauce (includes a recipe card to make the sauce at home)

You can get a discount on this deal over on Groupon but hurry, it may not last long!

Why This is One of the Best Free Things to Do in Jacksonville, Florida

You’ll get a chance to sample some of the delicious goodies as there’s always delicious morsels to try on the counter!

Sweet Pete's Candy Shop Instagram Page. One of the best fun and free things to do in Jacksonville, Florida
Sweet Pete’s Candy Shop Instagram Page

If you’re looking for a tasty experience to enjoy in Jacksonville, Sweet Pete’s Candy Shop is guaranteed to tempt your tastebuds. 

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12. Visit the Art Walls and Murals in Downtown Jacksonville

Downtown Jacksonville is home to many incredible urban art pieces that can be enjoyed by locals and visitors alike.

Jacksonville Mural with bird on artwall in downtown. Keep reading to get fun and free things to do in Jacksonville, Florida.
Photo Courtesy of Flickr: David Wilson

From the vibrant murals scattered across the walls to art events held every month, Downtown Jacksonville is alive with color and design.

Why This is One of the Best Free Things to Do in Jacksonville, Florida

Exploring the creative side of Jacksonville introduces you to the culture and community of the city.

Person holding books on the mural near downtown Jacksonville. Keep reading to get fun and free things to do in Jacksonville, Florida.
Photo Courtesy of Flickr: David Wilson

Public art across the city is created by a collection of local, national and international artists with urban artists from across the globe decorating vibrant corners of Jacksonville.

Butterfly with heart in center in an artwall mural near downtown Jacksonville. Keep reading to get fun and free things to do in Jacksonville, Florida.
Photo Courtesy of Flickr: David Wilson

A stroll around Downtown Jacksonville is an easy way to admire art in the city while getting the steps in and without spending a cent.

13. Enjoy the Beaches Museum

The Beaches Museum in Jacksonville is an amazing place to explore and learn about the history of the beach communities in the area.

One of the best free things to do in Jacksonville, Florida. Beaches Museum History Center

Located just a short stroll from the Atlantic Ocean, this museum offers free admission to all with plenty to do for visitors of all ages.

Why This is One of the Best Free Things to Do in Jacksonville, Florida

Learn about the lives of the area’s fishermen, early river pilots and pioneer settlers with a fascinating look into the area’s heritage.

With both temporary and permanent exhibitions, interactive displays and an old steam train, this museum covers every corner of history within the community and is an intriguing place to visit. 

14. Visit Cummer Museum

The Cummer Museum of Art and Gardens is the largest fine arts museum in Northeast Florida and is one of the best things to do in Jacksonville.

Cummer Museum Arts and Garden Frau Karl Druschki rose. Keep reading to get fun and free things to do in Jacksonville, Florida.

A spectacular place to explore and experience the beauty of art and nature, the museum features a vast collection of European and American paintings, sculpture, photography, and other works dating from 2100 BC to the present day.

Cummer Museum of Arts and Garden Instagram Page. Keep reading to get fun and free things to do in Jacksonville, Florida.
Cummer Museum of Arts and Garden Instagram Page

The museum also houses an impressive outdoor garden with lush plants, trees, flowers, and shrubs that provide visitors with a tranquil escape from their daily lives.

Why This is One of the Best Free Things to Do in Jacksonville, Florida

While the museum typically charges admission, thanks to generous sponsors, Cummer Museum offers a complimentary experience multiple times a month.

This Jacksonville museum offers free admission every:

  • Tuesday and Friday between the hours of 4 p.m. to 9 p.m.
  • First Saturday of every month from 11 a.m. to 4 p.m.

In addition first responders and healthcare workers receive free admission at any time with evidential identification. 

15. Hangout at the Jacksonville Beach Seawalk Pavilion

Jacksonville Beach Seawalk Pavilion is a stunning entertainment venue located right on the beachfront in Jacksonville.

One of the best free things to do in Jacksonville, Florida. Water tower at the beach during sunset

It offers breathtaking views of the Atlantic Ocean and provides an ideal setting for a wide range of events.

Jacksonville Beach with bird in the sky and pier. Keep reading to get fun and free things to do in Jacksonville, Florida.

From concerts to festivals, this pavilion has a busy calendar of events throughout the year.

Why This is One of the Best Free Things to Do in Jacksonville, Florida

With its beautiful architecture, ample seating and state-of-the-art sound system, it’s no wonder why this venue has become so popular.

Jacksonville Seawalk Pavilion on the beach. One of the best fun and free things to do in Jacksonville, Florida

The events held at the open-air venue are free and open to the public including the Seawalk Music Festival held in February.

When larger events such as festivals are not taking place, Jacksonville Beach Seawalk Pavilion hosts free Moonlight Movies evenings where you can catch a flick under the stars.

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My Final Thoughts on the Best Free Things to Do in Jacksonville, Florida

Jacksonville is bursting with outstanding free things to do that are full of fun. 

15 Free Things to do in Jacksonville, Florida. Full Travel Guide.
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Whether you reconnect with nature, immerse yourself in culture or spend some time relaxing, you can enjoy a zero-cost side of Jacksonville without compromising on the quality of your adventuress.

Until next time, Happy Florida Travels!

About the Author

Stephanie Writer

Steph is a UK-based freelance travel writer and theme park enthusiast. She currently lives in England with her partner and son but is passionate about exploring the world.

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